
Brand redevelopmet
| Brand Development,Logo Design,Projects,Publication Design
The Source Weekly
Brand redevelopment
The Source was looking for a complete brand overhaul. Their previous mark lasted a strong 8 years, but it was time for a change. Carlos was also commissioned to redesign the magazine format as well. Next time your in Bend, Oregon – make sure to pick one up. Visit tsweekly.com.
Creative direction – Aaron Switzer, Carlos A Perez
Design – Carlos A Perez, Elise Jones
Cover Illustration – Carlos A Perez



| Brand Development,Logo Design,Projects,Website Development
Kelly Herman Consulting & Coaching
Brand development
Developed a brand that Kelly could relate with in her consulting business. We printed on a recycled card stock and used embossing to highlight her mark. A business card is all she needed, and we set up a simple WordPress blog for her to get online. Visit kellyherman.com.
Design – Carlos A Perez

| Brand Development,Illustration,Logo Design,Projects
Siesta Key Hardware
Brand development
Redesigned existing franchise hardware store to reflect a more island style. Elements included business materials, signs, and vehicle graphics.
Creative direction & Mosaic – Patricia Hillier
Illustration & design – Carlos A Perez




Brand development

Business card
| Brand Development,Logo Design,Print Communication,Projects
Hybrid logo
Brand development & stationary system
Developed brand identity and applied it throughout various forms of media.
Creative director – John Swieter, Carlos A Perez
Layout design – Carlos A Perez, Ray Gallegos, Erica Brinker

Letterhead system
| Brand Development,Projects
Brightpod
Brand development
Logo, stationary system (business cards, letterhead, envelopes, etc.) and business collateral.
Creative Direction – John Swieter, Mark Ford
Layout design – Carlos A Perez
