The Where to Eat Guide
The Where to Eat Guide
Brand development
Creative development for a start-up dining guide. Perez design was commissioned to develop several facets to successfully introduce The Where to Eat Guide in the marketplace. The scope of the project included market research, naming, logo development, magazine layout, sales sheet design, icon design, business collateral development and initial website development.
Creative direction & design – Carlos A Perez
Illustration – Keith Witmer
Business card design
Sales elements